Geoanalytics

Tazeros Global Systems

Geo-analytics

Solving the problem of selecting locations for a store, shopping center or restaurant, we have developed a service that allows us to analyze not only passenger flows around given points, but also the behavioral habits of people living nearby. You can move a losing ATM machine, a store branch, or plan a city planning policy.

Using data from mobile operators, social networks and geographic information services

Data is combined with bank transactions and checks to analyze purchasing activity

Our algorithm automatically builds a ranking of places according to many parameters

The standard map of population density distribution allows you to assess the places of the highest flow, and the use of advanced filters allows you to leave only the target audience segment.

Direct identification

Based on the parameters of movement, we can separate permanent residence from work, our own housing from rented, newcomers from indigenous people, as well as various types of transport. Inside the product, an OTS calculation model is available, which was created in cooperation with the largest operators of outdoor advertising and advertising on transport.

You can use audience size, average rental price, transport availability, OTS, or your own target value to rank places.

Offline behavior

The combined information received from banks and mobile operators allows solving the «‎offline-to-online»‎ problem. Using our web analytics pixel, we can track shoppers from the first ad touch to the actual purchase in the store.

Pricing

The cost of processing each request depends on the number of points in one task. Each point can contain information about residents within a radius of up to 500m. If your request involves processing a large amount of geospatial information use contact form.

Количество точек для анализа	Стоимость
<10	3$
10 - 50	2$
50 - 100	1$
>100	0.3$

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